Posts Tagged: natural fiber rugs

May 15

Introducing UltraFiber, sisal built to perform

Two of our newest products are setting a new standard for stain-resistant performance in beautiful Belgian sisal. Avant and Urbana are woven in 100% natural sisal treated with UltraFiber, an innovative stain-resistant, fire-retardant technology deep at the fiber level, making it safe for children and pets. Merida UltraFiber rugs ensure durability and long-lasting protection for high-traffic areas in residential, retail, or hospitality settings. Spun, mixed, and woven in Belgium. Hand finished in Fall River, USA.

Avant, our newest sisal pattern, features a unique herringbone construction that creates visual interest while remaining handsome and refined.

Avant is available in 6 earthy colorways.


Urbana is already established on the floors of boutique hotels, top tier fashion brands, and charming residences.

UltraFiber combines the warm, earthy colors and elegant weave structures of sisal with unprecedented fiber level stain-resistance, and is surprisingly durable for high-traffic areas. Whether your space will see a lively stream of customers, or family, friends and tipsy guests, UltraFiber is a smart solution in durable, natural sisal.

Explore UltraFiber >